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McKinsey Quarterly articles archive

December 2009


The new look of strategy

Is the global economy passing through a basically conventional—albeit severe—economic cycle, or did the downturn initiate fundamental, long-term changes in consumption patterns, risk taking, and globalization? And if it did, how should companies respond? These three articles present management approaches, tools, and ideas that executives can use to understand and prepare for a murky and possibly difficult future.

The use and abuse of scenarios Read more
Navigating the new normal: A conversation with four chief strategy officers [includes video] Read more
Dynamic management: Better decisions in uncertain times(Premium membership required) Read more

November 2009


Leadership lessons for hard times

McKinsey interviews with 14 CEOs and chairmen of US corporations uncovered a few broad principles that can help top executives and directors develop robust strategies and inspire employees, customers, and investors. Read more...


Also on Leadership

McKinsey conversations with global leaders: Jeroen van der Veer of Shell. Read more...
McKinsey conversations with global leaders: Dan Vasella of Novartis. Read more...
McKinsey conversations with global leaders: John Chambers of Cisco. Read more...


July 2009


New challenges for Asia’s governments

Big government hasn’t returned to Asia—it never left. But here as elsewhere, the state must transform its capacity and performance. Read more...


Government ownership: Why this time it should work

State ownership of businesses used to dampen their productivity, waste resources, and distort competition. Yet a McKinsey alumnus argues that the results may well be different now. Read more...


Management lessons from the financial crisis: A conversation with Lowell Bryan and Richard Rumelt

Read more...


Setting strategy in the new era: A conversation with Lowell Bryan and Richard Rumelt

Read more...


June 2009

What's next? Ten questions for CFOs

As companies prepare for recovery, here are ten questions we think all CFOs should be asking themselves and their executive colleagues. Readers weighed in with even more. Read more...


Is China recession proof?

In this video roundtable, four members of McKinsey's Council on China Business Economists discuss the resiliency of the world's fastest-growing economy. Read more...


China's 'sticky floor'

Is China's economic progress built on the labor of women who have little chance of rising up in management? A video interview with two economists explores this perspective. Read more...


China's green opportunity

Aggressive deployment of technologies that are already technically feasible could reduce China's demand for imported oil by 30 to 40 percent beyond the goals it is already aiming for. Read more...


May 2009

A Chinese view of governance and the financial crisis: An interview with ICBC’s chairman

Jiang Jianqing discusses the need for balance within an effective governance model and how the global economic crisis will alter China’s financial-services industry. Read more…


The crisis: Timing strategic moves

Timing is key as companies weigh whether to make strategic investments now or wait for clear signs of recovery. Read more…


Economic Conditions Snapshot, March 2009: McKinsey Global Survey Results

Although executives foresee an ongoing economic upheaval, for the second survey in a row the percentage who think it’s getting worse hasn’t increased. Read more…


Strategic planning: Three tips for 2009

Even in these tumultuous times, strategic planning doesn’t have to be an exercise in anxiety—or futility. Read more...


The new normal

The business landscape has changed fundamentally; tomorrow’s environment will be different, but no less rich in possibilities for those who are prepared. Read more...

March 2009

A better way to fix the banks

The problem of how to price toxic assets stopped the Paulson plan and will vex its successors. Here’s a way out. Read more…


The CFO’s role in navigating the downturn

Cash is king again. All systems and decisions must be geared to preserving it while companies make explicit trade-offs for their longer-term strategic goals. Read more…


Economic Conditions Snapshot, February 2009: McKinsey Global Survey Results

Although executives know the economy’s in bad shape, for the first time in months they don’t see it getting much worse. Read more…


Seven ways China might surprise us in 2009

The country could yet again change the way the world sees it. Here’s a shortlist of realistic possibilities from a McKinsey director in Shanghai. See what others think of these scenarios, then share some of your own. Read more...


What’s new with the Chinese consumer

Ten million new ones enter the market each year, and the hundreds of millions already there are evolving rapidly. Ongoing McKinsey research examines these trends. Read more...


December 2008

Strategic responses to the crisis

In the coming days, McKinsey & Company will explore in a series of articles by our consultants and outside contributors the managerial implications of the global financial crisis. Today we focus on strategic responses, including how to address uncertainty and structural shocks, rethinking marketing, and how global executives surveyed by the Quarterly are coping.

Leading through uncertainty


Strategy in a ‘structural break’


The downturn’s new rules for marketers


A fresh look at strategy under uncertainty: An interview


McKinsey Global Survey Results: Economic conditions snapshot, November 2008


September 2008

Google’s view on the future of business: An interview with CEO Eric Schmidt

In a compelling video interview, Google CEO Eric Schmidt reflects on the coming transformation of strategy, competition, business models, and management. This piece is just one example of the wide range of new content we are now posting on the reengineered mckinseyquarterly.com, including video, audio, and interactive exhibits, as well as more contributions from outside McKinsey, including letters from readers. Our redesigned site also makes it easier than ever to find content, particularly on specific regions and big ideas. Read more...

What China can learn from Japan on cleaning up the environment

Another country’s experience provides an excellent road map for anyone who wants to gauge how China could deal with its environmental problems. Guest commentary by Bill Emmott, former managing editor of The Economist. Read more...


Economic and hiring outlook, third quarter 2008: A McKinsey Global Survey

In a survey conducted just before the US bailout of financial firms, executives around the world say that their longer-term inflation fears have eased. They also indicate that a mix of higher prices and productivity improvements will help many companies cope, despite gloomy expectations for national economies. Read more...


Managing IT in a downturn: Beyond cost cutting

Looking to slash your IT costs? Consider the possibility that targeted investments might generate savings and revenues exceeding what you could save through cost cutting. Read more...


July 2008

Meeting the challenges of China's growing cities

The McKinsey Global Institute projects that China's cities will grow rapidly over the next few decades, to as many as a billion people by 2030. Urban planners will have to make wise decisions today to ensure their residents will have access to enough energy, water, and services. Read more...

Cleaner energy for China: An interview with the chairman of ENN Group

The founder of a leading natural-gas distributor in China discusses his plans to help China’s pollution problem by investing in clean coal-gasification technology. Read more...


How to address China's growing talent shortage

The imbalance between business opportunities in China and qualified executives to manage them will get worse--a lot worse--before it gets better. Read more...


How corporate China is evolving

China’s business landscape is evolving beyond the traditional categorization of state-owned enterprises, joint ventures between Chinese and foreign concerns, and wholly owned foreign operations. Read more...


June 2008

The cost of going global for China’s high-tech companies

Chinese technology companies are competing successfully on their home turf. Global markets may be another story, at least in the short run. Read more...

Reassessing China’s state-owned enterprises

For many years, the West has viewed China’s state-owned enterprises in black or white. But these companies, like China itself, are diverse. Many of them would make better partners for multinationals than some of their private-sector counterparts. Openness, not ownership, is the key. Read more...


A global road map for China’s automakers

The impressive domestic inroads of Chery, Geely, and other domestic automakers in China are fueling global aspirations. Yet significant shortcomings, including insufficient quality- and talent-management approaches, as well as a lack of strategic focus, could hinder the realization of the industry’s significant global potential. Read more...

May 2008

How Chinese companies can succeed abroad

Chinese companies are on the threshold of becoming truly global. A few—fewer than might be suspected from the headlines—have already passed through the door by moving to acquire resources, talent, intellectual property, and customers beyond China’s borders. More will follow as the successes accumulate. Read more...

Integrating purchasing in M&A: An interview with Lenovo's chief procurement officer

When Lenovo bought IBM's PC division, chief purchasing officer Qiao Song faced a daunting postmerger task: integrate the two companies' procurement functions while helping the company grow from a Chinese powerhouse into a global one. Read more...

Selling China's cars to the world: An interview with Chery's CEO

Chairman and CEO Yin Tongyao explains how he sees the looming energy crisis as an opportunity to sell Chery’s small and midmarket cars in mature markets. Read more...

March 2008

Making talent a strategic priority

The War for Talent never ended. Executives must constantly rethink the way their companies plan to attract, motivate, and retain employees. Read more...

Running a winning M&A shop

Picking up the pace of M&A requires big changes in a companys processes and organizationeven if the deals are smaller. Read more...

Whats next for exchanges

The exchanges are riding high right now. They should use the proceeds of current good fortune to prepare for an intensely competitive future. Read more...

February 2008

Long-term trends in the global capital markets

Several current trends will continue to influence the world’s financial markets long after the present bout of turbulence ends. Read more...

Seizing China’s pharma opportunity

China’s pharmaceutical market is growing by upward of 20 percent a year, but global drug companies still must capture its full potential. Read more...

What’s in store for global banking

Banking around the world may now be passing through a major cyclical correction, but McKinsey research suggests that the industry’s revenues and profits will double by 2016. Read more...





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